Why do I delete some newsletters and read others?

생각많은밤 2025년 06월 09일

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You probably have dozens of newsletters in your inbox, most of which you delete without even reading the subject line, but there are a few that you always end up reading.

I started to notice this difference when I subscribed to education newsletters, and I realized that the successful ones had a clear commonality: they didn't just list information, they provided practical value that readers could "use today".

I wanted to approach my own training newsletter from this perspective, so I reached out to AI for some expert advice.

Prompt.

복사

Act as a professional editor for an educational newsletter.

◆ Target audience: [my education interests].

Publication frequency: once a week

1) Content curation strategy

- The golden ratio of trends vs. in-depth analysis

- How to find overseas sources related to [my area of expertise]

- Topic selection system that reflects reader feedback

2) Writing & Editing Techniques

- Designing a structure that can be read in 3 minutes

- How to make difficult educational theories easy to understand

- Patterns for closing sentences that engage readers

3) Points of Differentiation

- Finding your unique perspective that's different from competing newsletters

- Habit-building elements that turn readers into regular readers

Please also include a specific newsletter template and a plan for the first three issues.

When I launched my actual newsletter based on the responses I received to this prompt, I found that the response was much better than I expected, especially the "3-minute read structure" and "engage readers" parts.

We started with 200 subscribers in the first month, and after six months, we had over 2,000, and the best part was that our readers were actively commenting and giving us feedback, so it was really gratifying to get messages like, "This week's content made my class so much more fun."

If you're thinking about creating content in the education space, why not focus on the practicality of how it can change your readers' lives rather than just informing them?

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