Fiverr Announces 30% Workforce Reduction Amid AI Shift

Fiverr has announced a significant restructuring aimed at integrating AI, resulting in substantial workforce reductions. CEO Micha Kaufman revealed that the company is reverting to a 'startup mode,' emphasizing the need for new thinking and rapid adaptation to technological advancements.

Kaufman highlighted Fiverr's commitment to incorporating AI across all operations, necessitating a complete overhaul of its infrastructure to better align with AI capabilities. The restructuring will see approximately 250 employees laid off, representing about 30% of the workforce.

Fiverr assured customers that the transition would not affect their services. The move is part of a broader trend, with other companies like Duolingo also replacing workers with AI. Experts have long warned of AI's potential to replace many jobs.

AI is contributing to cost savings and increased profits for companies, a trend expected to continue. While AI promises to boost productivity, the role of humans in this transformation remains uncertain.